What is Brand Development?

Brand development requires formulating a suitable brand building strategy, one that helps your target audience identify and distinguish your offerings.

LOGO

A good logo communicates your core values and connects with your target personas, all in one concise package. We’ll use our design skills to provide you with a logo and graphic assets that will elevate your brand.

BRAND STORY

Telling your brand story is your number-one way to get your audience excited about your company. Your brand story needs to be well-defined so that it can drive your strategy. We can help you with this.

VOICE AND TONE

Words matter — and so do their voice and tone. Different things resonate with different people. At VIJI, we will help you refine your copy to best connect with your target audience.

STYLE GUIDES

Having a consistent style is crucial to maximizing your brand’s impact. Consumers are less likely to trust brand presences that are all over the place. We will help you stay on brand with a style guide.